Top 5 Benefits of Advertising Banners and Flags

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5 Benefits of Advertising Banners and Flags

Are you thinking about purchasing some advertising banners and flags to promote for your company? Read on to learn about the many benefits of these products.

You’re a savvy marketer. But you’re also a small business, so you don’t necessarily have the marketing budget you dream of perhaps.

You may be neglecting a ready-made advertising avenue that is simple and effective for branding and getting the attention of your potential clientele out in public with advertising banners and 14ft flags.

Say what you want, but physical flags have a hidden benefit: a human tendency called passive attention, which makes sure we glance at things that stand out in our environment.

It helped our ancestors survive. Now it’s a marketer’s best friend. Here are 10 other reasons why you should add banners to your marketing repertoire.

Here is a video from Valutainment on How a Teacher Created BuzzBalls & Built a $50 Million Dollar Company.

She mention in the video that when she was just beginning she didn’t have the cash for a TV Commercial or Radio Ads that would help her promote and Advertise her business.

She then found out about the WSWA Convention and other Wine & Spirits conventions in the US which led her to meeting key people and distributors that helped her grow her business and distribution of her BuzzBall liquor product. 

 

1. Advertising Banners are Inexpensive

If you’re cringing thinking of overpriced online ad campaigns, you’re not alone.

There are dozens of online avenues you have to consider, and a lot of money you have to invest for this type of advertising.

Advertising banners, on the other hand?

You print them once, cheaper if it’s a bulk order, and that’s it. Instead of paying for an ongoing campaign, your Public Advertising, Marketing and Branding is done.

If you’re clever about your investment, banner advertising can have a great ROI for the price one cost.

Compared to online banner ads that have to be maintained and updated every time you change your offers, to say nothing of the time it takes to test and maintaining the ongoing digital campaigns, can be quite expensive.

With banners, if you take the proper care they can last 2 – 3+ years and can be reused often throughout the year. 

Advertising Banners have a long-term offer and something that tends to be evergreen with your marketing.

Once you put them up, they’re quality advertising, and unlike flyers, you don’t need to replace them often–they’ll keep catching attention for months to come.

 

2. They Instantly Attract Attention

We talked about passive attention. Whether or not people are looking directly at the banner, contrasting colors, size and letters attract attention. 

And if you’re looking to stand out from the competition?

Try a custom banner.

Picture this.

Hundreds of potential customers strolling by your location. But you don’t have a sign or anything that tells your potential client what you do or can offer them.

They do it several times without looking twice– instead, they do business with the shop that is advertising publicly. A missed opportunity.

Now, imagine a new scene.

Those same potential customers that pass by daily, suddenly read your banner.

Now you have their attention.

If your banner matches what the customer is looking for, you’re one step closer to potential business.

The next thing you know, they’re in your store.

All because a pretty banner caught their eye.

These banners are great for Identifying your location if at a Trade Show, Conference or out in Public these banners help guide people towards you.

 

Your Clients See the Effort

It’s not just about attracting business anymore. It’s not even entirely about beating out the competition either, though that’s a big part of it.

It’s more about standing out in a way that’s memorable for your potential customers.

Flags are noticeable, and if they’re well-designed, they can attract the attention of people walking by.

And attention means that people are more likely to want to know what you’re about. When the public see’s that you invest in your branding and marketing, this subconsciously creates trust in the mind of your customer.

Why? Because major well-known businesses and brands use this type of marketing and advertising with the public already. This makes it an even playing field when you’re competing for eyeballs out in public. 

If you take the time and effort to invest in a well-made flag, your potential customers will see it. It’s a good sign for your business if you have quality advertising where everyone can see, this shows your ready to provide excellently.

 

3. Advertising Flags Banners Can Be Targeted

Think of a flyer.

Or, if you prefer, an email or social media campaign.

You have options, sure, but ultimately, they are confined within the scope of what’s expected from an email campaign or a flyer.

Plus, they have to be changed every time you update your offer.

With advertising banners, you have an almost infinite array of options, from the layout in design to the colors to themes and more. You can design a theme and send the design file to us –either way, you’re only really limited by the ideas you can come up with.

It doesn’t matter whether you’re setting up your banner outside a trade show booth, on the side of the road or just outside your front door.

When you invest in banners, you don’t need to wait for people to pick up your flyer, or flip to the right channel to watch your ad, or locate your social media account.

Any customer that sees the banner qualifies as a potential customer, whether you would have otherwise targeted them or not because the person who sees your banner display can refer people to your location.

And you’re not wasting resources on advertising to uninterested customers because the banners pulls in more than its fair share of interested customers.

 

4. They’re Portable for Travel

In theory, you can see an online ad anywhere, because most people you meet on the street have a cell phone with Internet access.

In reality, that doesn’t help you unless they see your ad.

Banners are functionally mobile–you can pick them up and set them up wherever you need them to go.

All you need is their mounting poles, which are light and durable, and you’re good to go.

The banners come with a carrying case and weigh less than 10lbs and can fit well in small areas when traveling.

Et voila: your advertising banners travel with you, and your would-be customers are guaranteed to see it as they walk by. And you didn’t even break a sweat lifting and setting them up.

 

These Advertising Banners Super Easy to Set Up.

While we’re on the subject of how easy banners are to pick up and move wherever you like, it’s worth mentioning that banners are also super easy to set up.

All you really need to do is to connect 3 poles together with the flag and you’re done!

Think of it this way.

These banners are made of a relatively lightweight, durable and 100% washable polyester durable fabric that flies in the wind, right?

And the pole is durable but not brick-heavy. All in all, it isn’t a heavy load you have to carry, less than 10lb to carry in one small package that expands when set up to create a big awareness.

 

5. Make Banners a Part of Your Marketing Plan

Let’s be honest:

if you want your business to succeed, you need to implement diverse and basic marketing tactics.

Online and in real life, marketing your business should be top priority when looking to increase your reach and attract new customers. 

Considering just how versatile advertising banners can be, it would be easy to incorporate them into your overall marketing efforts as an inexpensive way to keep bringing customers through the door.

They can be modified for any season or offer–or just kept evergreen while your other efforts change.

If you need a great printing services or help with your marketing materials, get in touch! Email us your design and we will set it up and print it for you within 3 days of receiving your approved design.

We’re happy to get your banners started so you can grow your business and reach more potential customers that are looking for your business! 

Email us at info@laprintanddesign.com